'A decade ago, Facebook and MySpace were vital to those who were engaged in the artistic or creative. Now, everything has changed and Platforms like TikTok, Instagram and Twitter have emerged as essential tools for promoting our work. Actors, actresses, artistic creators and future creators, we will therefore focus on these three networks that we will develop. To play and enjoy creating and while you make known on your networks all the creative talent you have! '
In this session, Diego Ferro, activist, dancer, singer, communicator and above all actor will focus on the three fundamental social networks, although he will also talk about more important factors and of course, the attendees will be actors and will be able to tell him their challenges, as they use their networks and learn how they can improve them for their career as actors, actresses and creators.
Instagram, it was true that in its beginnings it was a purely photographic platform, but, luckily, everything has evolved a lot. With additions such as IGTV, Reels and Live, it offers a space for artists to connect visually and auditively with their audience from all over the world.
What would be the keys to a successful profile?:
1. Diversity content: Alternate behind-the-scenes photos, video clips, personal moments and ads.
2. Engagement: Essential interaction. It answers comments, creates surveys and uses the question function in stories.
3. Partnerships: The latter is very important to expand... Work with other artists, influence or make to increase your reach.
TikTok is not just a short video platform, it's a musical power.
What would therefore be the Tips for creative artists in this rr.ss?
1. Notes trends: TikTok's trends are often linked to a specific song. Take advantage of the trends or even, why not? Create your own.
2. Don't underestimate the mood.: The fun videos always work phenomenal. Who doesn't feel like laughing all the time?
3. Musical challenges: Create a challenge using your music. You know Eurovision, don't you? For the tIKtok universe, it would work a little bit the same, if it is sticky and easy enough, it can become viral.
4. Very important also to consider duration, you know we live very fast and sometimes we have or we spend little time on content. The good, if it's short, twice good
Twitter is essential to keep your followers informed and connect with them on a personal level, unlike other social networks here the specific words and very specifically the hastag are essential. What are the strategies to be followed for a successful profile?
1. Regular publications: Unlike other platforms, Twitter favours frequency. Share thoughts, news and updates often. Very important to be updated.
2. Interacts with other artists: Share your music, felicitas for your achievements and, who knows, perhaps collaborations will arise! As always interacting, a key factor for success, is for something a social network.
3. Conduct discussions: Ask your followers about their views on certain issues of interest. It creates an active and committed community.
To say... social networks are not only a complement, but are essential in the artistic promotion of today. By adapting to each platform, you will not only expand your reach, but also strengthen your relationship with your audience and therefore expand what you are able to do and the talent you have.
Diego Ferro is an activist, dancer, singer, communicator and above all an actor. Participates in different theatrical assemblies such as «Meeting with Bertolt Brecht» as a cabaret, «Marat Sade» premiered at the Tea Festival in Toledo and participating in the Which of Almagro Festival giving life to Roux, «Riff memoirs», theatrical poetic show for the International Poetry Festival Voix Vives with Nedjma Theatre with whom he also performs «Intermonths» like playing among others. Participates in theatre dance shows and especially musical theatre, its specialty, where after several musical classics premiere «The Magic of My Toys» among others and returns to the classics with "The Wizard of Oz" as the man of the tin. In audiovisual he participates in several TV, short film and video programs of various musical groups such as «Leblond» or the mphts «The Drinks» and also collaborates with La Ecam as an ongoing actor in the direction training of actors with Sigfrid Monlion. Among his latest works, his participation in two feature films to be premiered and in the production phase and co-production, "Tiffany's" and "Nigromancia," the feature film «the ghost of the sauna» where as a communicator also carries RR.SS and communication, the short of «The teacher» and highlight the feature film «Intersex» by which he receives the award for best actor revelation at the Costa Brava Festival and in this 2024 he receives another prize, this time for his facet of communicator and publicator of culture and cinema, Costa del Sol Vip Prize. He made, coordinated and directed a very special show of Poetry Di-Versa re
Formed in theatre and cinema in different schools, it begins in the world of dance that completes with dance theatre and coffee theatre, although very soon it realizes that it is the theatre and the musical; it learns a lot in places like the OFF School in Valencia and complements with «singing in the stage» with Miguel Tubía at Replika Theatre School and later received training from a great teacher of the tables as Veronica Forqué. Apassionado de la voz ha recibido también de Jazmin Abuín en la subject de voz y posteriormente complementa con otros dos gran maestras de la voz como Edith Salazar y Pilar Jurado. It has been formed in Locution and dubbing, subsequently collaborating as a locator in different radio media. He has also received training in dramaturgy and film script, participating in several meetings of young creators and being able to train with teachers of the size of dramaturgos such as Chema Rodríguez Calderón or Jesús Campos and Lola Salvador among others. Communication representative at the Pedro Zerolo Cinemateca and also at the Clm International Social Film Festival, where he is an ambassador, jury and active member and also a member of the new Board of Government of the Union of Actors and Actresses. Academic at the Academia de las Artes Escenicas de España as Actor where he is appointed deputy delegate of the commission of interpretation and also enters as a member of the Academy of Arts and Cinematographic Sciences.
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